How to set up SPF records for Sendy

admin

Administrator
Staff member
#1
Q&A: How to Set Up SPF Records for Sendy

Q1: What is SPF, and why does it matter for Sendy?
A1: SPF (Sender Policy Framework) is a DNS record that tells email providers which servers are allowed to send email on behalf of your domain. If you’re using Sendy with Amazon SES, adding an SPF record improves email deliverability and prevents your campaigns from being flagged as spam. (Learn more at Sendy’s official site).



Q2: How do I create an SPF record for my domain?
A2:


  1. Log into your domain registrar or DNS hosting provider (GoDaddy, Namecheap, Cloudflare, etc.).
  2. Navigate to the DNS settings of your sending domain.
  3. Add a new TXT record with the following value:

    v=spf1 include:amazonses.com ~all


  4. Save and wait for DNS propagation (usually a few hours).

Now your emails sent through Sendy → SES will be authenticated.



Q3: Do I need to update the SPF record if I already have one?

A3: Yes. You can only have one SPF TXT record per domain, so if you already use another provider (like G Suite or Microsoft 365), merge them into a single record. Example:



v=spf1 include:amazonses.com include:_spf.google.com ~all


This ensures both Sendy (via SES) and Google Workspace are authorized senders.



Q4: How do I test if my SPF record is working?
A4: Send a test campaign from Sendy and then check the email headers in Gmail or Outlook. Look for "spf=pass". You can also use free online SPF validation tools.



Q5: How can I maximize deliverability after setting up SPF?
A5:


  • Enable DKIM and DMARC along with SPF.
  • Write strong subject lines to boost engagement (tools like vidIQ help).
  • Personalize your content and test voice-based campaigns with ElevenLabs.
  • Warm up your domain gradually instead of blasting thousands of emails.


Q6: Where can I get help or support?
A6:




✅ By setting up SPF correctly, your Sendy-powered campaigns through Amazon SES will gain higher trust, fewer spam issues, and better inbox placement.
 

admin

Administrator
Staff member
#2
Great 👍 Here’s a ready-to-use SPF record template list for different scenarios. You can copy and paste these directly into your DNS (as a TXT record) depending on your setup:


✅ SPF Record Templates for Sendy + Amazon SES

1. Amazon SES only (Sendy default setup):



v=spf1 include:amazonses.com ~all


2. Amazon SES + Gmail (Google Workspace / G Suite):



v=spf1 include:amazonses.com include:_spf.google.com ~all


3. Amazon SES + Microsoft 365 (Office 365 / Outlook):



v=spf1 include:amazonses.com include:spf.protection.outlook.com ~all


4. Amazon SES + Gmail + Microsoft 365 (all-in-one):



v=spf1 include:amazonses.com include:_spf.google.com include:spf.protection.outlook.com ~all


🔎 Notes:

  • You can only have one SPF record per domain. If you already use another mail service, merge them into a single record.
  • Always end the record with ~all (soft fail) or -all (hard fail). For beginners, ~all is safer.
  • After adding the record, use an SPF checker to validate (e.g., MXToolbox).


👉 With these templates, your Sendy + Amazon SES setup will be ready for better inbox placement, fewer spam issues, and higher trust.
 
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